CONDITION:
Brand new, publisher overstock. May have light shelf wear and/or a remainder mark. If you need more than 1 copy please let me know as I often have extras on hand that are not included in the "available quantity for sale".
BOOK OVERVIEW:
From the New York Times bestselling author of Return of the King comes the story of LeBron James's incredible transformation from basketball star to sports and business mogul.
With eight straight trips to the NBA Finals, LeBron James has proven
himself one of the greatest basketball players of all time. And like
Magic Johnson and Michael Jordan before him, LeBron has also become a
global brand and businessman who has altered the way professional
athletes think about their value, maximize their leverage, and use their
voice.
LEBRON, INC tells the story of James's journey down the path to
becoming a billionaire sports icon -- his successes, his failures, and
the lessons both have taught him along the way. With plenty of
newsmaking tidbits about his rollercoaster last season in Cleveland and
high-profile move to the Lakers, LEBRON, INC. shows how James has
changed the way most elite athletes manage their careers, and how he
launched a movement among his peers that may last decades beyond his
playing days.